The Inside Story on Getting Results that Matter(SM)

From time to time, we publish articles based on what we learn in our work within organizations. We are happy to share these articles with visitors. You are welcome to quote or refer to these articles, so long as you indicate the author and source.

• Five questions your customer survey should answer for maximum business impact

  What do you really need to learn from your survey? Make sure your analysis reveals the priorities that will make a difference to your business objectives.

• Have you overlooked your best resource for creating a great survey?

  Sometimes, the most valuable guidance for your survey questions comes from sources readily available to you.

• When Less is More: Fewer Reports, More Business Intelligence

  If your last survey resulted in a swarm of documents with little clear guidance for action, you may be surprised how much you can learn from a few well-chosen charts.

Guest Articles

Employee turnover can be disastrous for firms already operating with a reduced workforce.  Often your best employees are among the first to leave. What are the characteristics of organizations that manage to keep talented employees, even when the economy offers many opportunities?

Organizational consultant Jerry L. Talley has surveyed employees in hundreds of companies over the past 15 years. He recently compiled his findings on employee loyalty in a new white paper entitled, "Turnover Revisited." We welcome your feedback on his findings.

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