Survey
Analysis and Reporting
We
believe reports play a role before and during the survey as well
as after the survey is administered.
Before: Preview
reports before the survey begins.
We
provide preview reports so you can familiarize yourself with them
and prepare your team for what to expect. We'll review the reports
with you and discuss ways to structure them for maximum usefulness
when the survey is complete.
During: Monitor
response rates by demographic group.
During
the survey, we'll send you frequent response rate reports so you
can track progress toward your targeted sample size and time reminders
to maintain momentum. We will also provide demographic reports to
help you identify groups that are responding at a lower rate than
the sample as a whole. For employee surveys, that means you can
alert managers with under-represented departments and help them
recruit additional participation. For customer surveys, account
managers in underrepresented regions or product groups can be notified
to encourage broader involvement.
Some
surveys can be set up to trigger messages with respondent information
when a respondent gives a very low rating on a specific question.
This is important for customer surveys so that issues can be addressed
promptly.
After: Get initial
results promptly.
Within
hours after your survey period ends, you will receive a report showing
how respondents answered each question. On request, you will also
receive a complete dataset in Excel format. For anonymous employee
surveys, we separate comments from demographics to protect respondents'
identity.
After: Get final
reports you can present with confidence.
Within
1-2 weeks, we will provide you with custom tables, cross-tabs, charts,
and/or professional statistical analysis and executive reports.
Many
clients request basic tables and charts, not realizing the additional
value that can be gained from advanced statistical analysis of their
data. Without appropriate levels of analysis, the true value of
your survey may remain undiscovered. To help you determine the level
that is most appropriate for your needs, we provide a quick overview
of the most common types of survey analysis and reporting.
Three
levels of insight into your survey results
| Level
I |
Charts,
graphs and tables condense your data into clear graphic information. |
| Level
II |
Statistical
analysis turns information into knowledge. |
| Level
III |
Mapping
"Key Drivers" adds the magic that transforms knowledge
into business intelligence to guide your planning, decision
making, and resource allocation. |
To
learn more, please see our free article: When
Less is More: Fewer Reports, More Business Intelligence.
We
also offer dynamic online reporting for rapid enterprise-wide deployment
of survey results. Please call or complete our information request
form to discuss your project and schedule a live demo.
Call
us toll-free, 877-666-2486, to discuss how we deliver results that
matter for your business objectives. Or complete our contact
information form to let us know how we can reach you. |