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Expert Survey Design and Development
Will your survey results
help your organization succeed?
Too
many surveys are designed with only vague goals in mind: "To
learn more about what our customers think," or "to find
out how satisfied our employees are."
If
you want a significant return on your survey investment, begin with
a practical, working definition of the value you hope to gain from
your survey. If possible, identify specific decisions that
will be made based on your findings.
We
help you build your survey and reports on a solid foundation: a
clear focus on understanding and resolving business challenges.
[Case studies]
Build a survey that gets
results.
Once we understand your business objectives, we guide you through
a systematic, well-tested process.
Survey Design and Development
- Discovery: We ask diagnostic questions to learn
what really matters to your customers and employees so you can
build a survey that addresses their concerns.
- Item Development: Next, we translate your
key information requirements into practical, "actionable"
survey items your managers can use to guide planning and decision
making.
- Design Review: We post your survey on the web
for your planning team to review and edit.
- Polish and Customize: We revise the survey
and customize the appearance to reflect your corporate image.
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info
Survey Implementation
- Personal invitations: We distribute personalized
invitations and reminders targeted to non-respondents, or you
distribute invitations for anonymous survey participation.
- Response Rate Monitoring: We keep you informed
of response rates by key subgroups so you can identify gaps in
your sample and take steps to increase responses
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info
Survey
Analysis and Reporting
- Identify Key Drivers: We analyze results to
extract the key business intelligence from your data. Our reports
identify strengths, poinpoint problems and clarify priorities
for improving business outcomes such as employee morale or customer
loyalty.
- Quick Overview: Within 1 business day after
the survey closing date, you will receive a report showing results
for each item in your survey.
- Executive Report: Within two weeks after the
survey close date, you have the option to receive a concise, non-technical
executive report (typically in PowerPoint format; presented on-site
or via telephone conference call).
- More
info
Call us toll-free, 877-666-2486,
to discuss how we deliver results that matter for your business objectives.
Or complete our contact information form to
let us know how we can reach you.
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